Early Career Foundations

Her professional path has been anything but linear—and that’s her strength. Starting out in the audiovisual sector, Anna cut her teeth on complex organisational tasks: managing complex distribution reports, preparing budgets, coordinating schedules, and ensuring everything behind the scenes worked without interruption. These early years shaped her ability to handle detail-heavy responsibilities, work across borders, and align different stakeholders toward the same outcome.

Building Operational Expertise

Over time, she expanded her expertise into broader operational roles, taking on responsibilities that bridged finance, HR, and process management. From handling creditor and debtor accounts across multiple currencies to preparing financial statements, she learned how to translate numbers into insights that guided day-to-day decision-making. Alongside these financial responsibilities, she coordinated onboarding processes, managed knowledge bases, and supported organisational change projects. The mix of finance and operations gave her a holistic view: she understood not only how the numbers worked, but also how teams and systems needed to be structured to support sustainable growth.

Finance Operations and CRM Administration

Her strongest area of expertise today lies in finance operations. She has managed month-end and year-end closings, overseen travel expense accounting, and ensured compliance with accounting standards across different environments. She has also played a key role in modernising financial systems, coordinating accounting software transitions and leading CRM rollouts. For example, she has successfully migrated accounting operations from one major system to another—overseeing data transfer, user training, and troubleshooting—ensuring a smooth shift without disrupting daily operations. Her work with CRM platforms, including implementing solutions for invoicing and workflow management, shows her ability to bridge finance and technology seamlessly.

Technology as a Cornerstone

Technology has always been a cornerstone of Anna’s approach. She is a certified Salesforce Advanced Administrator and has hands-on experience with platforms ranging from Microsoft Dynamics 365 for Finance and Operations to BMD Accounting, Monday CRM, and DATEV. Beyond finance-specific tools, she also holds certifications in HTML, CSS, and JavaScript, giving her a deeper understanding of how digital systems function and how they can be tailored to a company’s needs. For her, the right system isn’t just software—it’s a structure that supports efficiency, clarity, and collaboration.

Creativity and Writing

Alongside her consulting and professional roles, Anna has pursued part-time entrepreneurship, co-running a creative venture that combines photography, writing, and multimedia content. She is currently writing her first book, bringing her creative voice onto the page. Symbolically, she often compares her creative side to the image of the octopus—many-armed, versatile, and always exploring new depths. This project has also given her first-hand experience in managing the full financial cycle of a small business, from invoicing and reporting to sales and marketing. It has reinforced her belief that finance is not just about compliance—it’s about enabling ideas to thrive by giving them the right operational foundation.

Adaptability Across Borders

What distinguishes Anna is her ability to adapt. She has worked in international contexts, supporting teams spread across Europe, managing multi-currency accounting, and aligning with both local and group-level requirements. She thrives in environments where change is constant—whether it’s implementing new tools, updating processes, or coordinating across cultural and organisational boundaries.

Looking Ahead

Now in Brittany, Anna is seeking opportunities where she can bring her blend of finance operations expertise and CRM administration skills to companies that value both precision and adaptability.

The Common Thread

Across industries and roles, her work has carried a common thread: enabling organisations to stay financially sound, operationally efficient, and technologically up to date. For Anna, finance isn’t just about managing accounts—it’s about designing processes that let businesses move forward with confidence.